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We love our pets and they love us. This blog is dedicated to all of our furry friends.

Friday, February 13, 2009  

Green Is The New Black in Pet Products- CLICK HERE!




One of the most prominent trends Petazon sees this year is the growth of 'eco-friendly' and ‘green’ products in the pet industry.

Everyone is worrying about safety with the recent issues with pet foods, chews and toys. More and more consumers are looking for products that are "green".

This past week we published an article about "Made in the USA" pet treats and the response was overwhelming. Consumers want to support American made products during this down-economy. Consumers are also looking for safe products for their pets. We will undoubtedly see a continued growth and availability of healthier, organic, ‘Made in the USA’ and eco-friendly products and services from pet product retailers, manufacturers, and service providers.

Pet owners have voiced thier desires through purchase patterns in the last few years. They will continue their pursuit for safer and healthier products for their pets - from foods, to treats, to gear, to supplements, health care and environmentally and pet friendly products.

A green lifestyle doesn't happen overnight, so the trend towards "green" is a gradual process and this is no different in the pet industry. Consumers are slowly changing thier lifestyles and becoming more educated on how products affect thier lives and thier pets' lives. Watch for more "watch dogs" out there analyzing and reviewing claims of "green" and "eco-friendly".

Ultimately steering them toward a more greener lifestyle. The majority of pet owners will not change their lifestyle overnight, but will migrate their lifestyle as they become more educated about how their environment affects not only their pets, but their own life as well.

For business owners in the pet vertical, this is an opportunity that can't be passed up. It has proven itself as a viable business niche for those looking to broaden their pet business product base. Think of the opportunities beyond the "product" niches:
  • Green Pet Groomers (only using green products and recycled products)
  • Green Pet Sitters
  • Green Boarding Kennels
  • Green Equine products

And so much more. Watch as this trend unfolds and expands in the upcoming year!

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